Tuesday, March 25, 2008

You can't have a bad...

Seth Godin has an interesting post today (partly quoted):

Hence the marketing dilemma: who should get your best effort? Should it be the new customer who you just might be able to convert into a long-term customer? Or should it be the loyal customer who is already valuable?

Sorry, but the answer is this: you can't have a bad table.


This ir really key thing. Very important. Up to this day, when i'm working in my own company, there hasn't been a job where there wouldn't be week link (people in this case, not tables).

And another quote

Paradox, but true.
"Always employ people who are better than you."

Friday, March 21, 2008

Another quote from "How to be a graphic designer"

"To help designers develop verbal skills, i sometimes ask the to describe what they've done before they show me what they've done."

From a book i'm reading

It's called "How to be a graphic designer without loosing your soul" by Adrian Shaughnessy.

The quote is a long one and mostly a note to myself. It goes:

"The designer who shows only signs of self-absorption and narrowness of focus isn't going to inspire his or her client. It might seem obvious, but it's surprising how many designers use meetings with clients to talk about themselves and their work.
These are often the same designers who complaing that their work is frequently rejected or that they are never allowed to "do what they want to do" [...]
If you can demonstrate some knowledge about the client's field of activity, if you can talk about the project at hand and if you can listen instead of prattling on about yourself, you will be astonished at how receptive your new client will be to you and your ideas.
It's a rich paradox, but the less you make a client/designer relationship about yoursel, the more it will tip in your favour."

Color perception

No color tells you something itself.
It's tempting to think that red = danger, gray = boring, blue = business, but these are meanings attached by people, not integral ot the colors itself (there are however certain customs in use of color, but these can be different in different parts of the world, for instance - people wear white color at funerals in Buddhist cultures).

A good answer to someone who says "red means danger" is to ask, why the hell do you eat strawberries then?